Web bloke with an interest in all things in online and in life, from mobile phone tech, SEO through to his Xbox 360

Monday, January 19, 2009

My guide to business and MoreCars in Luton

I recently bought a car (well about 3 months ago now) paid a bit extra for a warranty, turned out that the MoreCars Luton don't really understand that its not just a bit of paper, in fact they decided that it wasn't worth the paper, I discovered they had sold it to me with a faulty injector - it would stall regularly on the motorway. With a heavily pregnant wife I didn't want to take the risk and with the threat of legal action they decided to buy it back off me - I paid about 2,300 they gave me 1500 (plus an extra hundred if I returned some more paper work) ...

Oddly enough the guy was complaining because business wasn't good - not sure how to explain that if you treat customers like rubbish, they won't exactly promote you to their friends, and any business I have been in which has had customers has been built on "reccomendations", negative reccomendations will loose you more business than positive ones will build!

Well, I learnt three things -
1. never deal with More Cars Luton and to make sure everyone I know doesn't.
2. if you buy a warranty make sure its on paper and ideally third party from a company you are comfortable with.
3. bad customer experience = bad customer reccomendations / retention.

Guess what - the same goes for Three Mobile and TalkTalk both of who have probably lost a large number of customers because of the way they have dealt with me or people I know ...

(quick apoligy to all those people I said that Three and TalkTalk were a good deal - Threes customer service used to be excellent!!!)

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